SHINKA LABS
Embedded Files
Find insights that help you deliver results faster.
Find insights that help you deliver results faster.
From opinion pieces, to case studies and white-papers - we are assembling a library of resources to help educatate and empower our community, so that we can all embrace and benefit from the transformative power of Ai and analytics.
The Rise of RevOps - the Demand Flywheel
The Rise of RevOps - the Demand Flywheel
Sales Marketing Quality Delivery Analytics Ai Agents
Funnels were built for a world that doesn’t exist anymore.
Back when attention was cheap and buyer journeys were predictable, funnels made sense. You put leads in at the top, worked them through the middle, and counted what fell out at the bottom.
But in 2025, that model is falling apart.
Campaign fatigue, rising CAC, and disconnected systems have made growth harder and less predictable. The problem isn’t your strategy — it’s your architecture.
You’re pouring energy into systems that don’t store it.
chart your journey with a clear roadmap
chart your journey with a clear roadmap
Sales Marketing Quality Delivery Analytics Ai Agents
There’s a moment every growth leader eventually faces.
You’re looking at your dashboards — MQLs down, CAC up, paid spend rising, and pipeline quality in decline.
Everything looks connected on paper: CRM, automation tools, analytics dashboards, ad platforms, website tracking. But behind the surface, your GTM stack feels like an expensive patchwork quilt that’s coming apart at the seams.
The problem isn’t effort. It’s architecture.
unlock impact with our experts today
unlock impact with our experts today
If you have any questions please reach out to us at transformation@shinka-labs.com
We are always happy to discuss how we can help you get to where you want to go.
Report abuse